FRU and Bula Management Group & Productions seal productions deal
Home > Newsroom > FRU and Bula Management Group & Productions seal productions deal
The Fiji Rugby Union and Bula Management Group & Productions are thrilled to unveil an unprecedented partnership.
This collaboration is the television of a docuseries titled “The Flying Sevens,” which will showcase the journey of the Fiji Rugby 7’s Team as they embark on their quest to defend the Olympic gold medal.
We extend our heartfelt gratitude to the trustees of the Fiji Rugby Football Union Trust Board, FRU Administrator Simione Valenitabua, General Manager of HighPerformance B-J Mather, Honorable Prime Minister Sitiveni Ligamamada Rabuka, and most importantly the players and the people of Fiji.
Their unwavering support and commitment have been pivotal in shaping this partnership, one that promises to elevate Fiji Rugby to unprecedented heights.
The launch of this upcoming television series is set to open the floodgates to an influx of American dollars, sponsorships, tourism, and business opportunities into Fiji.
“The Flying Sevens” creative team and Executive Producers are Patrik Simpson, Kyle Kalister and Sarah Silikula and will showcase the unique culture, breathtaking landscapes, and the passionate rugby community of Fiji, making it an attractive destination for viewers, tourists, and investors alike.
This influx of resources will not only strengthen Fiji Rugby but also contribute significantly to the nation’s economy and the well-being of its people.
We are excited for the world to witness the story of Fiji Rugby, a tale of triumph, community, and the unbreakable spirit of a nation.
Stay tuned for more details on this exciting new Television Docuseries.
Honorable Prime Minister Sitiveni Ligamamada Rabuka said, “In the spirit of unity and relentless pursuit of excellence, ‘The Flying Sevens’ Television Docuseries not only embodies the strength and resilience of our beloved Fiji but also serves as ambassadors of our rich culture and unwavering spirit on the global stage.”
“This initiative is a testament to the tireless efforts and devotion showcased by our athletes and teams towards the well-being and advancement of Fiji. Your government that I lead and I stand firmly in support of these initiatives, recognizing their significant role not only in achieving sporting glory but also in fostering societal progress and unity. Importantly, ‘The Flying Sevens’ is pivotal in bringing tourism and opportunities into Fiji from America and internationally, showcasing the boundless potential of our nation to the world. Let their journey inspire us all to strive for greatness, demonstrating the true heart and indomitable will of the Fijian people. Together, as one nation, we are committed to propelling Fiji towards greater heights, underpinned by our shared commitment to progress, prosperity for all Fijians, and opening our doors wider to the world.”
Sarah Silikula, Executive Producer and Cocreator of “The Flying Sevens”, Founder/CEO of Bula Management Group & Productions said;
“For me, this partnership and the creation of ‘The Flying Sevens’ docuseries transcend the of a conventional business venture. My connection to Fiji and its people runs deep, intertwining my personal life with my professional endeavors. This project is a homage to Fiji’s indomitable spirit, its rich cultural tapestry, and the unparalleled passion of its rugby teams. It’s about telling a story that’s not only mine but belongs to every Fijian who shares this profound bond with the land and the game. ‘The Flying Sevens’ is more than a series; it’s a love letter to Fiji, promising to bring the world closer to its heart while igniting opportunities that extend beyond the rugby field. Together, we are not just showcasing the brilliance of Fiji Rugby; we are inviting the world to experience Fiji’s soul, to feel its pulse, and to embrace the warmth of its community. This is a story of resilience, triumph, and the relentless pursuit of greatness, embodied by the Fiji Rugby 7’s Team. As we embark on this journey, we are not merely aiming to captivate audiences but to transform the global perception of Fiji, unlocking a treasure trove of possibilities for its people and its future.”
Fiji Rugby Interim Administrator, Simione Valenitabua, said this is an exciting project that will help boost interest in the sport to a global audience with the potential of gaining new rugby communities in countries that have a huge fan base in other sports.
He shared: “The inclusion of rugby sevens to the Summer Olympics and the back-to-back Gold medal wins by our Men’s Fiji 7s team and Bronze medal win by our Women’s Fiji 7s team has set the bar for our future aspiring Olympians in Fiji but also prospect athletes that now have a dream to play for their national team at these games.”
“The TV series can serve as an educational resource, offering insights into sports tourism and strategy, teamwork, leadership, and resilience. It also has the potential to inspire viewers, especially young people, to pursue their sporting dreams and overcome challenges.”
Fiji Rugby Union GM High Performance, B-J Mather shared, “We are immensely proud to partner with Bula Management Group & Productions on ‘The Flying Sevens’ docuseries. This collaboration is more than just a strategic alignment; it’s a milestone that celebrates the spirit, dedication, and talent of our rugby teams on an international platform. Through this series, we aim not only to elevate the profile of Fiji Rugby but also to inspire and engage with fans across the globe, showcasing the rich culture and unparalleled passion for the game that exists in Fiji.
We see this as a golden opportunity to bring the stories of our athletes and the vibrant rugby culture of Fiji to over 300 million Americans and beyond, fostering a new era of growth, opportunities, and global recognition for Fijian Rugby.”
Patrik Simpson shared, “As an executive producer and co-creator of The Flying Sevens”, I am proud and elated to bring the story of this island nation destined to take on the world, where Rugby is the nation’s religion. The culture of the island and the passion the Fijian people have for rugby is intoxicating. This docu-series will highlight the personal stories of the player’s which are inspiring and heartwarming- leaving every viewer someone to root for! This is a story of passion and the endless pursuit of greatness while going for Olympic Gold and how the will to win is more powerful than anything else. We are proud and excited to share this with the world.“